Startup Fresh Colour Palette
A bright, friendly palette for startups and product launches. It communicates innovation without intimidation.
Colour codes
- White #FFFFFF background
- Indigo #6366F1 primary
- Pink #EC4899 secondary
- Light Grey #F3F4F6 accent
- Near Black #111827 text
Usage guidance
White keeps things clean and open. Indigo is your primary brand colour for buttons and key elements. Pink adds energy for secondary CTAs and highlights. Light Grey provides subtle section separation. Near Black ensures sharp, professional body text.