3 Lions Colour Palette
Inspired by the England football team: the white of the shirt, the navy of the shorts, the red of the St George's cross, and the gold of the Three Lions crest. A palette for English sporting brands, patriotic campaigns, tournament content, and anything that needs to capture the eternal optimism of "it's coming home."
Colour codes
- Home Shirt #FFFFFF background
- St George Red #CF1020 primary
- England Navy #1C2C5B secondary
- Three Lions Gold #C9A96E accent
- Wembley Dark #1A1A2E text
Usage guidance
Home Shirt provides the clean white canvas of the England kit. St George Red is your primary colour for headings, CTAs, and moments of passion. England Navy adds depth for secondary elements, navigation, and borders. Three Lions Gold brings a premium touch for badges, highlights, and accent moments. Wembley Dark grounds body text with the intensity of a night game under the arch. Use the red and gold sparingly for maximum impact.