Vans Brand Colour Reference
American skate shoe brand. 'Off the Wall' since 1966, the checkerboard pattern and bold logo represent skate culture and creative expression.
Colour references
- Black #000000
- White #FFFFFF
- Vans Red #C8102E
- Light Grey #F5F5F5
Black and white checkerboard is Vans' signature - it's the colour of a skatepark, of DIY culture, of drawing on your shoes with a marker. The red adds just enough punk energy.
Brand colour and recognition