Sephora Brand Colour Reference

A black, white, and red colour reference for Sephora's high-contrast retail identity.

Colour references

  • Sephora Black #000000
  • Sephora White #FFFFFF
  • Beauty Red #E21B23
  • Store Grey #D9D9D9

The minimal monochrome base makes the red feel decisive and premium, supporting a beauty environment built on contrast and focus.

Brand colour and recognition