Salesforce Brand Colour Reference

World's largest CRM platform. The cloud logo and blue palette represent cloud computing and the 'no software' revolution.

Colour references

• Salesforce Blue #00A1E0
• Dark Blue #032D60
• White #FFFFFF
• Cloud Grey #F4F6F9

Salesforce blue is friendlier than enterprise blue - the cloud logo literally says 'we're in the cloud'. It made enterprise software feel approachable for the first time.