Ralph Lauren Brand Colour Reference

American fashion brand that defined preppy luxury. The polo player logo and navy palette represent old-money American style.

Colour references

  • RL Navy #041E42
  • White #FFFFFF
  • Black #000000
  • Light Grey #F5F5F5

Ralph Lauren navy is the colour of a blazer, a yacht, a prep school tie. It sells an aspirational American dream - old money you can buy into.

Brand colour and recognition