Pepsi Brand Colour Reference

Global beverage brand and Coca-Cola's eternal rival. The Pepsi globe with its red, white, and blue swoosh is American pop culture.

Colour references

• Pepsi Blue #004B93
• Pepsi Red #E32934
• White #FFFFFF
• Black #000000

Red, white, and blue is patriotic Americana, but the blue dominance differentiates from Coca-Cola's red. The globe shape suggests worldwide refreshment.