New Balance Brand Colour Reference

American sports footwear brand known for quality manufacturing and the iconic N logo. The 'dad shoe' that became a fashion statement.

Colour references

• NB Red #CF0A2C
• Black #000000
• White #FFFFFF
• Light Grey #F5F5F5

New Balance red is classic Americana - it's the colour of a varsity jacket. The brand's palette is deliberately unfashionable, which paradoxically made it the coolest shoe brand.