Marmite Brand Colour Reference

British food spread - you either love it or hate it. The yellow lid and dark jar are as divisive and iconic as the taste.

Colour references

• Marmite Yellow #FFD700
• Black #000000
• Dark Red #8B0000
• White #FFFFFF

Marmite's yellow-on-dark is bold and unapologetic - just like the product. The 'love it or hate it' campaign turned a polarising taste into a polarising visual identity.