Etsy Brand Colour Reference

American e-commerce company focused on handmade, vintage, and unique goods. The orange represents creativity, warmth, and the handmade movement.

Colour references

  • Etsy Orange #F56400
  • Dark #222222
  • White #FFFFFF
  • Light Grey #F1F1F1

Etsy orange is the colour of a craft fair, of handmade pottery, of autumn markets. It's warm and artisanal - the opposite of Amazon's corporate orange.

Brand colour and recognition