BT Brand Colour Reference

British telecommunications company. The purple rebrand represents innovation and the future of connectivity.

Colour references

• BT Purple #5514B4
• White #FFFFFF
• Black #000000
• Light Grey #F5F5F5

BT purple is a bold departure from telecoms blue. It says 'we're not just a phone company anymore' - purple represents the future, fibre broadband, and digital transformation.