Barclays Brand Colour Reference
Barclays is a British multinational universal bank and financial services company.
Colour references
- Barclays Blue #00AEEF
- Dark Blue #00395D
- White #FFFFFF
The lighter, more vibrant blue differentiates Barclays from the navy blues of traditional banking. It communicates trust and stability while feeling more modern and approachable than competitors. The two-blue system creates depth and hierarchy.
Brand colour and recognition