Argos Brand Colour Reference

British catalogue and digital retailer. From the laminated book of dreams to click-and-collect, Argos red means 'we've got it in stock'.

Colour references

• Argos Red #D42F2F
• White #FFFFFF
• Dark Grey #333333
• Light Grey #F5F5F5

Argos red is energetic and action-oriented - perfect for a retailer built on instant gratification. See it, want it, collect it. The red drives that impulse.