Airbnb Brand Colour Reference

Airbnb is a global platform for unique accommodations and experiences.

Colour references

  • Rausch #FF5A5F
  • Kazan #00A699
  • Babu #FC642D
  • Foggy #484848

Named after the street where Airbnb was founded, 'Rausch' red-pink communicates warmth and belonging. The teal secondary adds trust, while the warm orange accent keeps things inviting. The palette feels like a warm home rather than a cold booking engine.

Brand colour and recognition